Fortune Life Chairman Emeritus and Founder Ambassador Antonio L. Cabangon Chua hands over the Values Advocacy workbook to Education Undersecretary Yolanda S. Quijano. With them are (L-R) Fortune Life EVP-GM Evelyn T. Carada, Fortune Life President D. Arnold A. Cabangon, Former DepEd Undersecretary Dr. Vilma Labrador and DepEd K12 Curriculum Development Head Dr. Paraluman Giron.

As Mr. Colin Powell puts it, “A dream doesn't become reality through magic; it takes sweat, determination and hard work.” Amabassador Antonio L. Cabangon-Chua definitely lived up to this quote now that he is reaping all the fruits of his labor during his struggling years.

In partnership with the Department of Education and with the help of advocacy chief Marylindbert International, Fortune Life Insurance Company’s newest advocacy campaign, “The Value of Hard Work and Discipline”, develops an awe-inspiring Activity Book which seeks to share with the young minds of today the importance of determination and hard work and how it can help them secure their future.

No other than DepEd Undersecretary Yolanda Quijano graced the official hand over of the activity books. Present in the ceremony are Fortune Life Insurance Company Executive Vice President and General Manager, Evelyn T. Carada, Chairman Emeritus Ambassador Antonio L. Cabangon-Chua and the advocacy’s frontrunner, President Arnold A. Cabangon.

“The story of my father tells allot about how hard work and discipline can help a man fulfil his dreams and I feel like this is something that we should impart to our children today. In order for these kids to secure their future they have to dream for a better life and while dreaming they must learn how to work hard for it and keep focused” said Cabangon.

The program will give away 32, 000 activity books to over 20 public schools in NCR. The activity book narrates the story of a man who persevered through the hardships of life and ended up being a successful businessman and one of the Philippines most revered ambassador.

Usec. Quijano in her keynote speech said, “I personally admire how the values are incorporated in each of the lessons in the activity book and the Department is very thankful for the kind of support that Fortune Life is giving us as we continue to push for Values Education and Formation of our students,”

Aside from the value of hard work and discipline, the activity book also tackles savings, good manners, elementary literature, language and grammar.

“We wanted the activity book to be as engaging and interactive as possible. We want to teach the children real-life situations and how to deal with it. I believe it is a wise move to make the Ambassador the face of this advocacy because who else can inspire the kids to work hard and be disciplined but someone who rose up from the ranks and succeeded,” said Ms. Carada.

This can be just-another-rags-to-riches-story as you and the children can watch in the television everyday but the beauty of it lies in the fact that the children can discuss all the learnings that they acquired from the activity book. That way, parents can be assured that substance in the form of values and right conduct are absorbed by the students and become their guide as they grow up.